Blue Athletics, Paris has become an official club validated by the French Tennis Federation. For the occasion, we were given the opportunity to work on the draft of its visual identity.
Today, it's one of the biggest amateur Padel leagues in France. All passionate players. Entrepreneurs, lawyers, artists, restaurateurs... All of which adds up to an active community of over 2,000 players every day.
We're very curious to see this new brand evolve for everyone's well-being. PADEL IS LIFE.
Branding