Redefining Belgium’s Bakery Tradition. Copains has set out to revive the tradition of authentic bread and pastries in Belgium. Every loaf and pastry is handcrafted with precision and passion, using wheat grown by their trusted local farmers. From the fields to the ovens in La Louvière and Charleroi, Copains honors the artistry of baking while staying committed to one thing: exceptional taste. They believe in keeping their roots close—sourcing locally, crafting by hand, and ensuring that each bite is an experience steeped in tradition. Welcome to a bakery where every product tells a story of dedication and flavor. Le vrai goût, c'est la vie.
Design: J.Xavier Chylinski & Antoine Pilette, ōnō studio
Logotype refinement: Szymon Sznajder
Copywriting: Antoine Giansante, Copains.group & ōnō studio
Photography: Benjamin Pottie